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Handheld devices based on the Series 60 Platform are currently selling in the millions, and the Series 60 ecosystem is thriving. One of the primary beneficiaries of this success has been the mobile operator. The majority of operators worldwide is currently offering Series 60 based devices, allowing end users to choose from a compelling range of interoperable handsets from a variety of leading terminal manufacturers. As a result, several operators have chosen to publicly acknowledge the success they have had in deploying mobile handsets based on the Series 60 Platform. Following are few examples:
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Click the logos to read what operators think about Series 60 Platform
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| High volumes |
| By the end of February 2005, over 20 million Series 60 devices had been sold. Series 60 Platform 3rd Edition will further help the platform hit the mainstream market, bringing millions more devices into consumers’ hands. Series 60 Platform 3rd Edition takes advantage of reduced CPU and RAM requirements as well as continues to allow licencees to choose display sizes. |
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| The sheer number of devices on the market even today has lit a rocket under the Series 60 application developer community. Thousands of applications ranging from games and entertainment applications to personal productivity and enterprise applications are already available for Series 60 devices. |
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| Increased revenue |
| The award winning Series 60 user interface (UI) provides easy access to data and application downloads. The UI is intuitive and fun to use. The included suite of advanced technology enablers allow operators to offer compelling mobile data services such as Mobile TV and push e-mail. The Series 60 Platform supports multiple Packet Data Protocol (PDP) contexts, enabling users to access more than one network data service at the same time and thus allowing network operators to acquire multiple, simultaneous revenue streams from a single terminal. |
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| Ease of customization |
The Series 60 Platform is an open software platform that allows operators to work in conjunction with Series 60 licensees to create unique services and applications, and even create their own “look and feel” for handsets.
Some examples of differentiation and service capability through the Series 60 Platform are:
- The ability to add applications from the Series 60 standard offering
- The ability to add application extensions to existing applications
- Support for operator-branded “Active Idle” screens
- Downloadable User interface (UI) themes, offering enhanced personalization capabilities for end users as well as branding and revenue generating opportunities for mobile operators. An easy to use development tool for UI Themes is available for free download at the Forum Nokia website.
- The Operator Menu application enables the creation of operator specific menu pages. The content and layout of the Operator Menu is completely defined by operators and the pages themselves can be stored online and/or locally on devices. Locally stored Operator Menu content can be easily updated over the air (OTA).
- Operator branded soft key on the idle screen of handsets based on the Series 60 Platform takes users directly to an operator's portal.
- In addition, the Series 60 Platform helps users to easily access operator services and find content with just a few clicks through embedded links in applications. Easy access stimulates more use of services and can help to generate more ARPU for operators.
- The Series 60 Platform supports OMA Device Management, allowing for over the air (OTA) device provisioning.
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| Reduced cost |
| The Series 60 Platform provides numerous cost savings opportunities for operators through areas such as device verification, service creation, device provisioning, customer care and training. Porting applications or services across Series 60 phones, for example, can take 95% less time and money than porting applications across feature phones using proprietary platforms. |
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